The WE Pivot Podcast And Beyond: Where We've Been, What We've Been Up To, And Where We're Going.

The we Pivot Podcast is for you if you're a woman who has recently pivoted into entrepreneurship. You'll find digital marketing tips, trends and strategies to help grow your business in today's digital world. Join Tona and Al Haywood as we have fun breaking down all things digital marketing. So sit back, relax and enjoy the show. Welcome back to the we Pivot Podcast with one of your hosts, Tona Haywood. Al Haywood will not be here on this particular podcast. You get me all to yourself, so I know what you've all been asking. Where have you guys been? You haven't put out a podcast since February 2023, and now it's January 2024. Yes, I know We've been gone for a while and the only thing I can say is things come up. Things come up In 2024,.

Al and I had a discussion and we had to start thinking about the things that we wanted to keep moving forward in our business and some of the things that we had to just leave to the wayside, because you know, there are some things that just don't move the needle for your business and the things that do move the needle or make sense for where you are right now. Those are the things that you want to continue doing. What we noticed is when we were gone, there were still so many people listening to our podcast. We kept getting more views, more views not views, but listens and downloads and more and more and more, and so what we decided is that if there are people out here who need this information, we definitely deserve it to them to give them all the information that we can about digital marketing that is going to help them also move the needle. In 2023, back in probably around February, we purchased a home here in the Wisconsin area and we had just basically after moving, after trying to set up our new home and how we were going to utilize our new space, we just got off track with the podcast. We started putting more attention into Call To Edify, our ministry, where we have the Christian online boutique. We started doing more websites for clients. We even did blogging for the Arizona Office of Tourism.

So there was a lot of things that were going on behind the scenes and it just seemed like it was too hard to try to fit podcasting back in. It was also difficult with the amount of times that we said that we were going to do our podcast because we had initially said we were going to do it twice a month and what we've decided after looking at the things that we want to continue doing, we want to try to make sure that it's something that we can feasibly make sure that we put into our schedule, which we will be going down to once a month, hopefully, as time permits. If things come up or get in the way, we will try our best to get back on track, but right now we're going to leave it at once a month. Something that we've also been working on behind the scenes is trying to really develop more courses for people in the digital marketing space, because sometimes there's things that you can look on YouTube but you don't get the full amount of information that you need in order to help you in that specific arena, and sometimes people need a step by step on how to do something.

One of the first ones that I will be working on is going to be print on demand and teaching people how to pick a print on demand company and work with them in order to sell your own individual products. Like, let's say, you have a book that you wrote, but you also want to sell t-shirts along with that book or mugs that go with that book. Well, in comes the print on demand companies, and you can search through lots of print on demand companies that you can take a specific design or you're a logo or a catchphrase that you have. You can put it on those items and you can sell them. It is another way to make extra income with your already whatever it is that you're doing, and so if that's something that you are interested in, you need to make sure that you go to www. haywooddigitalmarketingcom and just make sure that you're signed up to our email list. I know I know you're going to go on there. You're going to see a lead magnet, and that lead magnet is going to say things you should stop doing in 2022.

Well, I have not updated that yet. That's on my list of to-dos as well, but it just hasn't been done yet. There's a lot of different things with our website that we're going to be changing up, so just stay tuned, but just make sure you get on that email list, because you don't want to miss out on all of the good things that we have coming your way. Well, basically, in a nutshell, that is where we have been, and also with Al Haywood, since he's been busy behind the scenes with our various web clients and doing other things, designing courses and all of that behind the scenes. He may not be on the podcast as much, but he will come in from time to time.

But the one thing that you can look forward to do behind the scenes, I have been doing many interviews with various people who I'm not going to say just yet because it will be a surprise for you.

So you need to make sure that you are definitely subscribed to our podcast so that you will get notifications when our podcasts go up, because you do not want to miss the interviews that are coming up. It is really definitely going to help you to move the needle in your business in 2024. So I hope that you all are doing very well. I hope that you have set manageable goals for yourself in 2024. And also, if you want to connect more with the we Pivot podcast, like I said, all you have to do is go to www. haywooddigitalmarketingcom and sign up to our email list and send us an email. Tell us what you're liking about the podcast. Consider doing a review for us. That would be amazing and that's one way that you can kind of keep in touch with us and we can keep in touch with you. So take care and, as always, keep doing all the things that you can to keep moving the needle in your business and see you next time.

We're so excited that you tuned in to the latest episode of the we Pivot podcast. Thank you for joining us. Now, whether this is your first time or not, please make sure to subscribe and share with a friend who can also use some digital marketing guidance as well. Until next time.